India has reached the end of Lockdown-2. Government has announced lockdown-3, an extension of two more weeks. In permitted zones and categories, businesses and industries will slowly limp back to operations with restrictions. Consumers and businesses are hurting, and cash Read more…
Most small and medium NGOs rely on traditional marketing, despite proven efficacy of digital marketing. They use events, telemarketing, email blasts, outreach for CSR and the like to raise funds for their cause. A non-profit organization can implement digital marketing Read more…
Discount of up to 75% for Charities, Non-profits Small and Medium Business Enterprises do not have the bandwidth or resources to do full fledged Digital Marketing. They manage to maintain a website and have a token presence in social networking Read more…
You may be surprised to know that the top 4 messaging apps (WhatsApp , Messenger, WeChat, and Viber ) have more combined monthly users as the top 4 social networking platforms (Facebook, Instagram, Twitter, and LinkedIn)? Once you ponder the Read more…
Bing Webmaster Tools is truly more advanced than Google Search Console in many ways. With the tips below you can see improvements in your SEO results very soon. After you have added your site and verified its ownership, you can Read more…
Which would you trust the most – results of the organic search result on Google, a sponsored Ad on search engine/ social media or an endorsement by a trusted blogger or social media influencer whom you follow and admire? Influencer Read more…
As a small business owner or marketer, you may be wondering if Social Media Marketing would really work for you. It is estimated that 93% of small businesses use social media as a marketing channel, but whether they are doing Read more…
Out of all of the newer social networks, Instagram does a lot to set itself apart. With over 500 million monthly active users, Instagram is the fourth-most downloaded app in the US. Since Instagram marketing is still fairly new, some Read more…
Since May 2017, Users have had the option to turn their cover photo into a cover video. Facebook is focussing on video content, since this is the way that people today prefer to consume content. Videos immediately get attention and Read more…
Reaching users has not been free for businesses on Facebook since couple of years. Users began to complain that their News Feeds were becoming clogged up with promotional content and Facebook listened. Over the past few years Facebook has reduced Read more…